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Showing posts with label SOLIDARITY. Show all posts
Showing posts with label SOLIDARITY. Show all posts

20 Apr 2015

EUROSCOLA 2015: SMILING STARS PROJECT



This year you have worked really hard for the contest, and the results have been amazing. Here you can check the blog for the project. Thank you for your implication you are fantastic! Our project continues in collaboration with local NGOs and communicating it via different media so...Keep tuned!
http://smilingstars2015.blogspot.com.es/

Email from Senegal:

Dear students,

We have visited the SPER school in the outskirts of Dakar. The taxi driver didn't know were it was exactly but he then told us that he knew the cook at the center! When we arrived, Mr Carvalho and the kids welcomed us, they were very polite. Mr Carvalho showed us the facilities of their school: they have a kitchen, a patio, several bedrooms for the kids and a classroom were they have a small bookcase, three big desks and some chairs and a blackboard. He tells us that kids here arrive voluntarily, through different activities they carry on in the streets. Each of them carry sad stories but they are free to explain them or not. In the SPER (Solidarité pour les Enfants de la Rue) they are devoted to help these children, give them shelter, food and education. So you are actually collaborating beyond education.They are in touch with La Puponnière so they will be so kind to deliver the baby materials and toys to them.

They were really happy to receive your contribution: notebooks, pens, colored pencils.... are very much needed here, as well as clothes. They also loved the footballs! So they really thank you from the bottom of their hearts and send you lots of love. Their smile is the best present we can have.

Here you have some pictures from Senegal, people here is very cheerful, nature is impressive and the Pink Lake... is really pink! Hope you were here. In a way you are (look at the walls!).

Best wishes and congratulations for your hard work

Humberto Burcet


 At SPER:

 Monsieur Agustin Carvalho, director of SPER:
 Kids receiving your materials!


 Their classroom
 Library and games. They will contact La puponnière for the baby's stuff
We share the same values! Like in our posters. Now you have cooperated in their education process improving their opportunities through access to your materials... and your support!


Pictures from Senegal:
Baobab
 Giraffe in a Reserve (Bandia)
Cheerful women in Gorée Island (here there was the House of Slaves we talked about in class)
Kids in a small village in the desert. 

 A bird in the Pink Lake!

20 May 2014

ESO4: Campaign for a cause (2)

CAMPAIGNS:
Who is this girl? Where is she from? How old is she? What's her campaign about? Why is it so important?
http://images.huffingtonpost.com/2012-11-06-317539_10151084300836993_1184301602_n.jpgDivide into groups of 3 to 5 students, choose a cause and design a campaign.
Suggestions: ENVIRONMENT (endangered species, recycling, carbon footprint, global warming/climate change); GLOBAL ISSUES (poverty, racism, xenophobia, homophobia, bullying...).

First of all, decide who are you addressing the campaign to. Think of the content (problem, causes, consequences, how we can help) and the form of advertising (posters, leaflets, radio announcement, ...). You may want to use the Internet for your cause (virals, meme, change.org, Tweeter hashtags...). Use language creatively (puns, rhymes...) to get your message through!

Comment the aspects of communication in the following campaigns: and identify the source ("emisor") and the addressees ("receptor"), code (language), channel (image, text, video, poster...), and the message itself:
 a) "Give a hand to wildlife"
http://www.admadness.co/wp-content/uploads/2012/02/wildlife-conservation-hands.jpg
http://journeys4good.com/wp-content/uploads/2012/09/WWF-Zebra-Promotional-Image-Osocio.org_.jpg
b)"What on EARTH are we doing to our planet"
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEget8ffqVUCto9-al-VvQLAT_hzFuXVuY3iFLo2D1IAWE-YgDNldQf5phdixUFhAjAak8H3SlWQQtfP6qEq-rPuN_rWLW6HNtbsCPX5kHvDis7U8damWPqO2iKGcVzxYbIua9P5nopFkLo/s1600/WWF-Denmark-Polar-Bear.jpg
c) "Be like a Panda"
http://media-cache-ec0.pinimg.com/736x/a7/2a/22/a72a22489d41d8808f25bc6865dcd96c.jpg
d) "Discrimination. The end is in your hands."
http://www.ads-ngo.com/wp-content/gallery/anti-racism/thumbs/thumbs_hands.jpg
e) Poverty Puzzle- Oxfam
https://www.youtube.com/watch?v=5veIlFgugAI

f) #bringbackourgirls

http://i.dailymail.co.uk/i/pix/2014/05/02/article-2618379-1D82CE1600000578-757_634x717.jpg

g) Human Rights defenders -Amnesty International

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxzIdiCVRk_gCgi6G6XblYAaqLPEg1U-oT-JxGaTZEQlePt2-RtEqWp9GmXHX_GI9B6gQqvOcVG80BxNvK-lHj50tM5eto7sPC0QTCR2jtBqzjmz7jSo_YjSUzC0PqqPino5jb4Ux_XXQ/s640/ad1.jpg









h) Give food for poor people
Fotos de La publicidad toma las calles

Other ideas from, even from "guerilla marketing":

http://wtf.microsiervos.com/images/creativecrosswalk.jpg
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhfiVm7bcTwZhbB5iQwZBuWfhbKqusc4JZ4UbyqV3j9Rj0d_HboxHJdFVplow2thIDReK-7668wG-BdGMFBd_hmbjcTtpHFwgU6WPWpgTvlJuqDLh0a62YGOXU-rF9jNvihuWZp8vjj7A4b/s320/Fairtrade-consumer.jpg
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEimi4DM91OmS0v34k92JzjQb0PjjEyZETlHSKofk9AR0Zfcas6DOGPU1LEZV8Jj8_jW4HXKk1BtXUQtNxOAdnDIYO30xWlP5SAqtuuj6gDBFHhxE0chwg9Ru0x4yzt5h0wKc7gStJvtW85J/s320/publicidad+guerilla.jpg

 http://www.a2creativos.com/blog/wp-content/uploads/2009/12/folliderm-630x292.jpghttp://cuatricomiaestudio.com/wp-content/uploads/2013/11/marketing-de-guerrilla.jpghttp://www.paperideas.it/public/uploads/news/images/thumbs_800x600/5guerrilla2.jpg

For more ideas on guerrilla marketing (VOC: Guerrilla Marketing is an advertising strategy that focuses on low-cost unconventional marketing tactics that yield maximum results):
http://noticias.lainformacion.com/arte-cultura-y-espectaculos/la-publicidad-toma-las-calles-las-30-campanas-de-marketing-de-guerrilla-mas-impactantes_SC2vMLGPJ9TkXMerqW6Cj4/

EXTRA: Study the communication context and reflect on communication nowadays the following with the following diagrams. Relate them to your campaign in context.http://www.pleplejung.com/wp-content/uploads/2011/11/3-11-2554-22-04-02.jpg
http://upload.wikimedia.org/wikipedia/commons/8/86/Smcr.jpg
http://ptodecontato.files.wordpress.com/2009/09/levelscom_11.jpg

8 May 2013

ESO3: Euro-scola projects and 9th May-Europe's Day

OK guys, I am very glad of your work. The four teams have been working really hard on their campaigns for the promotion of the European Union. They have focused on aspects that caught their attention and thought of a creative way to reach their goals. The process has been long but fun: reading comics and watching videos about the EU origin, values and services; deciding on a project; brainstorming ideas; being creative; working together; sharing their work... and now seeing the results!
Check all the groups and their different projects through their blogs (click on their names). They are spreading the word of their cause so if you like it, link their project and make others aware of it:
During Europe's Day, taking into account the values abovementioned, all groups will join forces to celebrate the event and they are already working on three activities:
  • a. Common display with posters about the EU, institutions and official campaigns.
  • b. Football match as a re-enactment of a European countries mini-league during the break.
  • c. Music concert of our 3rd ESO students playing the anthem of the EU with their recorders, xylophones and the keyboard under an exceptional conductor: Sílvia Ríos.
We hope you enjoy this great day with us!

Blogs: